UPS: Carboard
Friday, April 3, 2009 at 11:06PM "Gladiator (the Presentation)" is the first spot in this campaign for the UPS store. I was fortunate to be able to co-lead animation on this one.
Check it out here. You can also see the video and the full credit list via motionographer or find it in Stash 56.
The following screen grabs represent the shots I animated:
The second spot "Circus (the Rescue)" had some unique challenges. We passed one object between over ten characters, had shots over 6 seconds long, and had somewhere in the neighborhood of 30 characters uniquely hand animated in one shot.
More info at Motionographer.
The following screen grabs represent the shots I animated:
While we were working full force on Circus production of the third spot "Wild West (the Close Call)" overlapped the majority of the schedule. Although I didn't physically animate any of the hero action, shortly after Circus wrapped I took over supervision throughout the rest of the animation timeline.
More info at Motionographer.
Finally "Storm (the Deadline)" probably had the greatest technical challenge in the water that were solved with a combination of packages and proprietary tools.
More info at Motionographer.
The following screen grabs represent the shots I animated:
Studio: Psyop
Responsibilities: Co-Animation Supervisor
Credits:
CLIENT
The UPS Store
AGENCY
Doner
EVP Account Management Director:Greg Gerfen
VP Account Director:Julie MacDonald
Executive VP, Director of Integrated Production:Sheldon Cohn
EVP/Chief Creative Officer:Rob Strasberg
Creative Director:Karen Cathel
VP, Creative Director:Jimmy Kollin
Senior Copywriter:Michael Gorelic
Art Director:Andrew Wright
Producer:Laurie Irwin
PRODUCTION COMPANY
Psyop
Director:Eben Mears
Executive Producer:Lucia Grillo
Producer:Lydia Holness
Associate Producer:Kay Chen
Assistant Producer:Beki Gibney
Design Team:Ben Chan, Arisu Kashiwagi, Jungeun Jaye Kim, Kitty Lin, Helen Choi
Lead Technical Director:Tony Barbieri
Lead Animators:Jordan Blit, Pat Porter
CG Animation:Gooshun Wang, Ian Brauner, Pete Devlin, George Smaragdis, Russ Wootton, Consuelo Macri
CG Modeling:Lee Wolland, Soo Hee Han, Tom Cushwa
Lead Lighting:Andreas Berner
CG Lighting:Marco Iozzi, Anthony Patti, Helen Choi, Shu-Chen Lin, Russ Wootton, Genessa Chamberlain
Flash Animation:Jared Deal
Technical Consultant:Thomas Goddard
FX:Miguel Salek
Lead Compositor:Molly Schwartz
Compositor:Manu Gaulot,Dana Schechter, Chris Gereg, Danny Kamhaji
Flame: Nick Tanner, Jeen Lee
LIVE ACTION COMPANY
Tool of North America
Director:Tom Routson
Executive Producer:Jennifer Siegel, Brian Latt
Line Producer:Jeff Tanner
Production Designer:Peter Benson
Director of Photography:John Schwartzman
EDITORIAL
The Underground
EDITOR
Psyop: Cass Vanini, Graham Brennan
COLOR CORRECT
Postique
Producer:Mike Digel
Colorist:John Cathel
MUSIC COMPANY
Elias Arts
Executive Producer:Dave Gold
Producer:Kala Sherman
Composer:Nate Morgan
SOUND DESIGN COMPANY
Elias Arts
Producer:Kala Sherman
Sound Designer:Dean Hovey
SOUND MIX COMPANY
Sound Lounge
Mixer:Peter Buccellato
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