Directed by Brand New School for McCann Erickson in London, “Go East” is a kaleidoscopic feast for the senses that explodes with action, color, music, and cultural texture. Showcasing Sharwood’s line of curry products, it’s a whirlwind musical tour of several Eastern regions, including China, India and Thailand.

Info, video, credits here or read more about it via Motionographer.

Studio: Brand New School
Responsibilities: Character Animation/Technical Direction

Credits:

Director
Brand New School: Sean Dougherty & Dennis Go

Shot on stage in New York

Production & post production: Brand New School, New York

Director of photography: Pat Notaro
Creative Director: Jonathan Notaro
Designers: Dennis Go, Sean Dougherty
Animators: Mike Papagni, Jordan Bilt, Yili Orana
Editor: Eli Mavros
Live action producer: Betsy Matos
Post producer: Eve Strickman

UK production: Partizan Lab, London
EP: Isabella Parish
Producer: Pia Dueholm

Agency: McCann Erickson, London

Audio: Jungle Studios